
I love when celebs use their power for good, especially when it's of the insanely cute kind. Recently, Kate Hudson lent her shimmering star power to David Babaii for Wild Aid – a line of natural haircare developed by hairstylist David Babaii with proceeds going towards WildAid, an organization that protects endangered species around the world.

As far as I can tell, Kate didn't have much to do with actually creating the products, other than serving as a product guinea pig (she graciously allowed her luscious blonde locks to be laundered with the Volcanic Ash- and Cupuacu Butter-based shampoos and conditioners). But I gotta give it to the girl for being involved in a such a project nonetheless, since, if this Hallmark-style picture of a luminous Kate piled with lion cubs doesn't sell hair products, I don't know what will. Win-win for all.






1 comments:
Ah, using her beauty for good and not evil. Love that, too.
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